A stored value card by CyberSource offers merchants the ability to support multi-channel gift certificate and promotional certificate issuance and redemption.

These certificates carry unique redemption codes to control redemption and promotional costs. This same service also supports points programs such as those used for loyalty and alternative payment methods. The stored value card services enable you to create and redeem your own private-label gift certificates without building transaction processing infrastructure. Using CyberSource technology, you can produce your own gift certificates, with the look and feel of your company and your products. CyberSource offers companies these services to support multi-channel gift certificate and prepaid certificate issuance and redemption. Each certificate service can be tailored to support unique business needs. This key application allows you to enable your customers to purchase online gift certificates, create promotional campaigns that included free certificates, offer redemptions with other companies, and you can provide a this service to customers who return merchandise.

Some of the key features of a stored value card include; fully customizable graphics and branding, an unlimited number of certificate profiles created for specific programs, email notification to both the issuer and recipient with customizable messaging, "purchase now, send later" issuance, ability to combine with other payment forms, and online reporting tools to measure campaign success. Key benefits of this technology are the ability to acquire new customers, and retain current customers, as well as, increasing gift sales, opening new sales channels, stimulating first-time purchases, and rapidly testing and executing promotional programs. CyberSource offers companies these services to support multi-channel gift certificate and prepaid certificate issuance and redemption. Each certificate service can be tailored to support unique business needs. This key application allows you to enable your customers to purchase online gift certificates, create promotional campaigns that included free certificates, offer redemptions with other companies, and you can provide a this service to customers who return merchandise. CyberSource can help you create and redeem your own private-label certificates without building the transaction processing infrastructure. With the help of the CyberSource technology, you can produce your own certificates, with the look and feel of your company and your products.

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The stored value card technology from CyberSource enables companies to acquire new customers, retain current customers and increase online gift sales.

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