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Mobile commerce reigns supreme

The UAE is far and away the most mobile-centric of all six countries we studied, with 65% of local shoppers using their smartphones at least once during their most recent retail journeys. This usage means that UAE shoppers are 55% more likely than the average consumer we surveyed to use their smartphones at any time and for any reason.

Online shopping: now in store

34% of in-store shoppers now use mobile phones to enhance their shopping experience. 

Embrace a friction-free future

Shopping is now 24/7: how can merchants deliver a seamless but secure experience?

Payment options: key to sales

Consumers are 63% more likely to shop with merchants that offer their preferred payment options.

Get the full global picture, download now

Please fill in the form to download the Global Digital Shopping Index series.

Currently available reports:

  • The 2022 Global Digital Shopping Index (PDF)
  • The 2022 Global Digital Shopping Index: U.S. Edition (PDF)
  • The 2022 Global Digital Shopping Index: SMB Edition (PDF)
  • The 2022 Global Digital Shopping Index: Australia Edition (PDF)
  • The 2022 Global Digital Shopping Index: Brazil Edition (PDF)
  • The 2022 Global Digital Shopping Index: U.K. Edition (PDF)
  • The 2022 Global Digital Shopping Index: UAE Edition (PDF)
  • The 2022 Global Digital Shopping Index: Mexico Edition (PDF)

6

Countries analysed in detail

13,114

Shoppers surveyed globally

3,100

Merchants who provided insights

Country reports: a world of data

US (April 2022)

In 2021, there was a rise of 34% in US merchants offering in-store pickup facilities.

Australia (June 2022)

In Australia there was a 47% annual increase in mobile shopping.

Brazil (June 2022)

Nearly two-thirds of Brazilian merchants now offer an in-store pickup option.

UK (July 2022)

UK shoppers are the least likely to use phones while shopping in store.

UAE (September 2022)

59% of UAE consumers use their phones while shopping in store.

Mexico (October 2022)

81% of Mexican merchants now offer voice-activated shopping.

Download the reports

For in-depth analysis and key trends, download the full series of reports now

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