Online shopping: now in store
The UAE is far and away the most mobile-centric of all six countries we studied, with 65% of local shoppers using their smartphones at least once during their most recent retail journeys. This usage means that UAE shoppers are 55% more likely than the average consumer we surveyed to use their smartphones at any time and for any reason.
Online shopping: now in store
34% of in-store shoppers now use mobile phones to enhance their shopping experience.
Embrace a friction-free future
Shopping is now 24/7: how can merchants deliver a seamless but secure experience?
Payment options: key to sales
Consumers are 63% more likely to shop with merchants that offer their preferred payment options.
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Currently available reports:
6
Countries analysed in detail
13,114
Shoppers surveyed globally
3,100
Merchants who provided insights
US (April 2022)
In 2021, there was a rise of 34% in US merchants offering in-store pickup facilities.
Australia (June 2022)
In Australia there was a 47% annual increase in mobile shopping.
Brazil (June 2022)
Nearly two-thirds of Brazilian merchants now offer an in-store pickup option.
UK (July 2022)
UK shoppers are the least likely to use phones while shopping in store.
UAE (September 2022)
59% of UAE consumers use their phones while shopping in store.
Mexico (October 2022)
81% of Mexican merchants now offer voice-activated shopping.
For in-depth analysis and key trends, download the full series of reports now