Cut through fraud to find good customers

Unlike other machine learning fraud tools, Identity Behavior Analysis focuses on identifying good transactions, not fraud, which makes up less than 1% of total transactions.1 Instead of fixating on finding the needle in the haystack, you can focus on the 99% of your transactions that are legitimate.

This allows you to:

Reduce manual review rates by 25% or more2

Avoid losses from false positives

An estimated one out of every 15 authorization declines is a legitimate transaction.3

Offer a smoother experience for valid customers

Effective machine learning is built on quality data

See the benefits of behavioral analytics drawn from Visa and Cybersource’s massive ecosystem.

  • Strong, stable Visa network
  • Insights from 141 billion transactions4
  • $299 billion in commerce4

Boost revenue and save time with Identity Behavior Analysis

Don’t lose business by relying on manual review to fight fraud. Save time and money by automatically recognizing good customers and accepting their orders every time they buy from you.

1 Based on data collected from Decision Manager platform. The fraud rate for all transactions across Decision Manager is 0.5%.
2 Based on data collected from Decision Manager clients moving to actively using Decision Manager’s Identity Behavior Analysis.
3 Addressing the threat of false positive declines
4 VisaNet transaction volume based on 2021 fiscal year. Domestically routed transactions may not hit VisaNet.

Protect your business with AI

Learn how Identity Behavior Analysis can help you prioritize good customers instead of focusing on identity fraud.