Visa Checkout can increase sales conversion by making it easier for your customers to pay with their card online. Product features are designed to increase conversion by reducing friction and leveraging consumer familiarity. Enrolled customers have a 51% higher conversion rate when compared to traditional checkout customers and Visa Checkout customers make 30% more transactions per person compared to overall customers1.
Integrating Visa Checkout through CyberSource helps make IT management easier all through the payment lifecycle and the single CyberSource platform offers integrated fraud and payment security management in addition to other payment services.
1 comScore 2015 Visa Checkout Study, commissioned by Visa. Based on data from the comScore research panel of one million U.S. PC/laptop users, April-October 2015.